how-podcasting-builds-trust-with-potential-clients

How Podcasting Builds Trust With Potential Clients 

(Even When You’re Not Watching) APPLE PODCAST | SPOTIFY | OTHER PLATFORMS Thirteen months. No new episodes, no promotion, nothing. A client stepped away from her podcast when life took over the way it always does. Then one day she asked for help publishing a single episode, and before doing anything else, her numbers got […]

read more

Podcast

types-of-podcasting-for-business-visibility

The Three Types of Podcasting for Business Visibility [Ep. 53]

(And How They Work Together) APPLE PODCAST | SPOTIFY | OTHER PLATFORMS When you picture podcasting, you probably picture one thing: your own show, episodes going out every week, an audience building over time. That version is real and it’s powerful. But it’s not the whole picture. There are actually three distinct types of podcasting […]

read more

Podcast

how-to-launch-a-podcast-strategically

How to Launch a Podcast Strategically [Ep. 52]

What the First Six Weeks Look Like APPLE PODCAST  |  SPOTIFY  |  OTHER PLATFORMS There’s a version of podcast launch advice that tells you to just start. Record some episodes, pick a name, upload to Apple and Spotify, hit publish. And yes, technically that is how you launch a podcast. But there is a significant […]

read more

Launch a Podcast, Podcast, Podcast Strategy, Podcasting

podcasting-vs-social-media-for-business

Podcasting vs Social Media for Business [Ep. 51]

They’re Not the Same Tool APPLE PODCAST | SPOTIFY | OTHER PLATFORMS If you’ve been treating podcasting and social media as two versions of the same thing, content platforms you pick between or use together, this . Most people in the online business space have landed here at some point. But understanding why podcasting vs […]

read more

Podcast

questions-to-answer-before-starting-a-podcast

4 Questions to Answer Before Starting a Podcast [Ep. 50]

(That Most People Skip) APPLE PODCAST | SPOTIFY | OTHER PLATFORMS If you’ve been thinking about starting a podcast, there’s a good chance the first question you’ve asked yourself is something like: what should my first episode be about? What should I name the show? It feels like the logical place to start. You’re launching […]

read more

Launch a Podcast, Podcast, Podcast Strategy, Podcasting

podcast-trust-building

Podcasting Doesn’t Just Get You Clients (It Does Something More Powerful Than That) [Ep. 49]

APPLE PODCAST | SPOTIFY | OTHER PLATFORMS Episode Summary Everyone says your podcast will get you clients. I’ve said it too. But I’ve been thinking about it differently lately, and I think what podcasting is really doing is something more powerful than that. If you’ve ever wondered why your podcast isn’t bringing in clients yet, […]

read more

Podcast

why-most-podcast-advice-does-not-work-for-business-owners

Why Most Podcast Advice Does Not Work for Business Owners [Ep. 48]

APPLE PODCAST | SPOTIFY | OTHER PLATFORMS A lot of podcast advice sounds amazing. Until you try to apply it to your real life and business. Then suddenly it feels impossible. You hear things like: Okay, maybe it’s not that dramatic, but while those tips may work for some people, they often leave business owners […]

read more

Podcast

podcast not converting clients

Why Your Podcast Is Not Converting Listeners Into Clients [Ep. 47]

(It’s Not What You Think) APPLE PODCAST | SPOTIFY | OTHER PLATFORMS You can have an amazing podcast. People listen every week. They enjoy your episodes. Your content is helpful. You know your advice is solid. And yet… no leads. No inquiries. No new clients. If that sounds familiar, you are dealing with a conversion […]

read more

Podcast

why-your-podcast-feels-like-too-much-work

When Your Podcast Feels Like Too Much Work [Ep. 46]

It’s Because You’re Doing Too Much APPLE PODCAST | SPOTIFY | OTHER PLATFORMS There is something special about turning on the mic and sharing your thoughts. Podcasting can feel exciting, creative, and energizing. It gives you space to connect with people in a deeper way than almost any other platform. But somewhere along the way, […]

read more

Podcast

podcast strategy for business

Why Most Podcasts Fade Out [Ep. 45]

(And the Strategy That Keeps Them Growing) APPLE PODCAST | SPOTIFY | OTHER PLATFORMS You probably know a podcast that started strong. You loved listening. The host was consistent. The episodes were helpful. It felt like they had momentum. Then one day… nothing. No new episodes. No explanation. No goodbye. Just silence. This happens all […]

read more

Podcast