5 Things You Must Know Before Starting a Podcast

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Helping entrepreneurs launch their podcast the right way - with a clear plan, a strong foundation, and zero stress.

PODCAST MANAGER

allison
nitsch

Before you get ahead of yourself launching a podcast, make sure you have these 5 things in place before you launch!

5 Things You Must Know Before Starting a Podcast

MUST KNOW

Launch Your Podcast in One Week

Because your content should work harder than your Instagram stories ever could.


You already have a powerful message. You’re ready for more visibility, more reach, and more clients. A podcast is the content engine that gets you there - and I’m here to help you launch it like a pro.


Your Message Is Bigger Than Social Media - Let’s Get You On the Platform That Expands It


I'm ready to launch!

This isn’t about just starting a podcast. It’s about building your next level of authority & resonance.


You’ve built a business that works. Now it’s time to make it resonate.

A podcast gives your right-fit clients a place to go deeper, listen longer, and say, “She gets me!!”

This is how you stop chasing the algorithm and start building real trust  without burning yourself out trying to explain your genius in a 90-second reel.


“I want a podcast, I just don’t know where to start.”

Ever thought any of these?

“What if no one listens?”

“I don’t have time to figure out all the tech and steps.”

“What if it’s not perfect, and I regret launching too soon?”

“I know a podcast would help me sell - I just can’t seem to pull the trigger.”

Imagine being able to create long-form, evergreen content once a week without having to post daily on social media. 

You record one powerful episode. Your message is clear. Your energy is magnetic.

Your people binge it while folding laundry, driving to pick-up, or sipping iced coffee in their office.

That one episode? It lives longer than any Instagram reel ever could. It builds trust while you sleep. It sells for you when you're off the clock.

You’re no longer scrambling for daily content or trying to “show up” just to stay top of mind. Because your podcast is already doing that - quietly, powerfully, in the background. And all you had to do was hit record.

This is what marketing can feel like: focused, strategic, sustainable.

You’re still the voice - but now, someone else is handling the rest.


That’s why I created the
VIP Podcast Launch Week

After helping dozens of women bring their ideas to life, I saw the same thing over and over: brilliant, ready-for-more entrepreneurs stuck in podcast purgatory - with half-finished outlines, tech overwhelm, and no real launch plan.

I built VIP Podcast Launch Week to change that. 

It's a strategic, supportive, get-it-done experience that takes you from an idea to a launched podcast - with your message clear, your backend handled, and your first 3 episodes ready to binge.

VIP Podcast Launch Week is made up of 3 Phases. 

A checklist so you know exactly what to do, when to do it, how to record, and what to submit with specific dates.

A detailed onboarding form with access to step-by-step instructions + video support to walk you through everything you need to complete during the pre-work phase.

You'll get:

A kickoff call with me to review your strategy, goals, and game plan (and a chance to ask any questions you have). Walk away knowing exactly what to do and how to do it.

You’ll walk into your VIP Week fully prepared.
No guessing, no scrambling, and no “What do I do next?” energy.

PHASE ONE: Pre-Work + Podcast Planning

Before your VIP Week officially begins, we’ll set you up for success with a guided pre-work phase that helps you clarify your message, define your podcast strategy, and complete everything needed to hit the ground running.

You'll get:

You won’t be launching into the void. You’ll feel supported, clear, and 100% ready to share your podcast with the world.

PHASE THREE: Launch Week Support

Your show goes live and I’m in your corner the entire time to make sure every episode publishes perfectly.


2 Week ongoing communication via email as we finalize the your launch

Confirmation and quality check on launch day

A custom GPT to help you create 12 strategic, trust-building episode ideas (so you know what you are recording even after your show is live!!)

Editing + production of your trailer and first 3 episodes

Custom show description + SEO-friendly episode descriptions

You'll get:

Full scheduling of launch episodes so everything’s ready to go

At the end of your VIP week, you’ll have a professional, binge-worthy podcast that’s not only amazing, but built to help you sell.

PHASE TWO: Your VIP Launch Week

This is where the magic happens (and you get to sit back and relax)!

Your podcast gets built and polished (by me) while you focus on being the voice.

Strategic support for naming your show + episodes

Setup of your podcast host + submission to all major players (Apple, Spotify, etc.)

Cover art design that matches your brand

Your investment for the VIP Podcast Launch Week is $3,500

I'm ready to launch!!

(payment plan of 50% at booking and 50% the week prior to VIP week is available)

REBECCA PETERSON, AESTHETICALLY SPEAKING

Starting a podcast had been on my wishlist for years, but I was extremely picky in my search for the right podcast manager. Allison has been everything I wanted and more! Her attention to detail, level of communication, and timeliness has been integral to the success of my podcast. I recommend her wholeheartedly!

Allison has been everything I wanted and more!

ZEBA MCGIBBON, THE KINDERGARTEN CAFE PODCAST

Allison was so helpful with all the things that I had to do to get ready and launched in the world! I loved the online systems that took me through each thing to consider and moved me along progressively.

She was so present and helpful with all my million questions - it felt like I had her on speed dial with how quickly she got back to me with each question or concern!




I loved the online systems that took me through each thing to consider and moved me along progressively.

Allison, what the gut

Alexis, The Hollywood Second Act Club

MEGAN MENDEZ, freelancing your way to financial freedom

Allison has been such a great help launching my podcast from start to finish. She made everything so seamless. I felt like I did hardly anything but press record. She took care of everything from set up to editing, to publishing to creating graphics. I feel like I didn't have to lift a finger. My podcast sounds amazing because of her.

If you're wanting to launch a podcast, l 1000% recommend hiring her to do it for you. She gave me so much time back with my family. It was worth the investment tenfold.




I felt like I did hardly anything but press record.

“I don’t think I’d have enough to talk about every week.”

We’ll work together to build your content strategy before you hit record.

You’ll have a plug-and-play episode plan that keeps your message focused, repeatable, and client-converting.

Trust me, if you can create social media posts, you have enough to talk about.

“I don’t have time to start a podcast right now.”

That's why I help you build your podcast around your real life and business. Not the other way around.

You only need a few focused hours, and I guide you step-by-step so it never becomes too much!

In fact, it saves you time when you repurpose your podcast for your other content....so those hours you need to come up with IG content? Taken care of!

You're a business owner, of course you are busy!

“I need to grow my audience first.”

Your show becomes the platform that attracts aligned people - not something you have to earn first.

The whole goal is to have your become visible through the podcast and nurture your audience to trusting and ultimately hiring you!!

Actually, podcasting grows your audience.

If you are a coach or service provider who is ready to have long-form content that brings in ideal clients without having to constantly rely on social media…it’s time to start your podcast!

A behind-the-scenes kinda gal who’s passionate about helping entrepreneurs make an impact with their message through podcasting.

Whether you’re dreaming of launching your first show or finally ready to stop Googling and just hand it off, I’m here to make the process simple, strategic, and stress-free.

Podcasting has the power to connect, convert, and grow your audience in ways social media just can’t - and I’m here to help you make the most of it.

I’m Allison - Podcast Manager & Launch Strategist helping you get your show off the ground

Hi There!

At the end of your VIP Week,
you’ll have:

A professional trailer and 3 binge-worthy episodes ready to go

A fully optimized podcast, submitted to all major platforms

A clear show description, strategic episode titles, and branded cover art

A content plan so you always know what to say next

All the tech handled (host setup, scheduling, publishing)

Your first listeners tuning in and already trusting you

A show that sounds like you, looks pro, and supports your sales without feeling salesy

This isn’t just a podcast launch. It’s the start of a long-form, trust-building content strategy that keeps working long after your launch week ends.

Your investment for the VIP Podcast Launch Week is $3,500

I'm ready to launch!!

(payment plan of 50% at booking and 50% the week prior to VIP week is available)

answers to your questions!

How much time will I need to set aside for the VIP week?

VIP weeks are booked at least two weeks out so that you have time to go through the Pre-Work phase, which is your part that I walk you through. I would give yourself at least a few hours for the planning and prep, and another 3-4 hours to record since it might be something new to you. We can always help you find the time during out kick-off call.

During the actual VIP Week, I am doing my part and not much is ask of you during this week. I will ask that you be available (even by email) to answer questions as they pop up - especially for passwords and codes needed during the submission to the podcast platforms -  but otherwise, you could be getting ready for the next episodes for after the launch.

How far out can I schedule my VIP week?

You can book your VIP Launch Week up to 90 days in advance. A 50% deposit is required to reserve your week on my calendar, and the remaining balance is due 7 days before we begin. If you need help choosing a timeline that works with your content or launch goals, I’m happy to help you map that out!

How much time is a podcast going to take out of my week?

If you record one episode a week, it will take about one hour to hour and ½ to outline and record and maybe another 3-4 hours editing and publishing.

But if you batch a month at a time, you can set aside one morning a month and have all of your episodes recorded for the entire month (if you outsource the productions). If you are doing all of the production on your own, I would give yourself a day or two a month to batch record and produce.

You will find your rythym that cuts down times as you get used to it. But this is also something I help you figure out as well. And of course there is alway outsourcing to save you time!!

Do I need to have my content or branding figured out before we start?

No! As long as you have an idea, I can guide you through the rest. I usually suggest using the same branding as your business, but you don't have to.

What do I need to do on my end?

Your end will consist of going through the step-by-step pre-work guide you will get during onboarding. There are detailed instructions and videos to help you. We will also have a kick-off call that answers any questions you may have and go over all of the steps as well.

Will my podcast be live at the end of the VIP week?

It sure will!! Once the VIP Week is complete, your show will be live with the trailer, and your first 3 episodes will be released the following week on your launch date. We will set this date during onboarding. This gives you time to promote your show and get people to start following and excited.

Do you help with naming my podcast and writing the description?

Absolutely! Naming our show can be one of the hardest parts (ask me how I know!) But also know it doesn’t have to be permanent.

Can I launch a podcast if I’m not super consistent with content?

If you work with me, the goal is to get you on a schedule that works for you and have your podcast content coming out consistently!

Do you offer editing or ongoing support after the launch?

I sure do! As space allows, you have the option to continue with ongoing support to keep you the voice of the show, but not having to keep up with all of the other parts.

Is this good for someone who’s never done a podcast before?

You bet!! I walk you through every step of the process and make sure you know exactly what to do and when. But the good thing is that all of the tedious tech and editing are done for you!!

What happens if I need more help after the VIP Week ends?

If space allows, you have the option to continue working with me in a monthly support role where I take care of everything past the recording!

I MUST KNOW!!

5 Things You Must Know Before Starting a Podcast

Free!!
allison nitsch