Podcast-First Intensive

The Podcast-First Intensive is a high-touch, 90-day build-out for established podcasters who are publishing consistently but don’t have a clear system connecting episodes to sales. We design the strategy, structure, and workflows so your podcast supports growth instead of just content.

Your Podcast Is Ready to Generate Leads

BUILD MY PODCAST SALES SYSTEM

You’ve been publishing consistently. You’ve done the hard part…showing up. 

You’ve got a podcast.
You’ve got a solid offer.

What’s missing is a clear system connecting your episodes to your sales process so it’s hard to tell what’s working, what’s not, or what to prioritize next.

Without strategy, podcasting starts to feel like a lot of effort with very little return. Episodes go out, but there’s no defined role, no clear listener journey, and no real momentum toward sales.

That’s exactly what the Podcast-First Intensive is designed to fix.

More content is not the answer. You need a strategy that tells your podcast what its job is and how to do it.

But content alone isn’t converting, and at this stage, your podcast should be doing more than just going live each week.

Build a podcast strategy that connects the dots from your episodes to your offer

Map out 90 days of high-converting, aligned episodes and know exactly why each one matters

Grow your email list with ideal-fit subscribers who are excited to work with you

Stop pressing ‘record’ unsure if it matters and walk into every episode knowing it will move the right listeners closer to booking a call

Feel confident your podcast is part of a bigger system that nurtures and converts

Walk away with a repeatable framework to use every quarter for sustainable content that supports your sales

Imagine having a podcast that supports the business you’ve already built

No more publishing consistently without knowing which episodes are actually doing the work.



Inside the Podcast-First Intensive, we build the system your podcast has been missing:



Although I will help you get organized, this is about running your podcast like the strategic marketing asset it should be with clarity, momentum, and measurable ROI.

The Podcast-First Intensive

Planning solves what you’re gonna say, but strategy, funnels, and systems determine whether your podcast actually drives results.

This Intensive is where we rework how your podcast fits into your business so it stops being “just content” and starts functioning as a sales asset.

Over 90 days, we build a custom podcast-first ecosystem that connects your episodes to your offers, visibility, and workflows. The goal isn’t more content. It’s a system you can rely on.

You’ll leave with a clear 90-day strategy, including 12 intentionally mapped episodes with each designed to play a specific role in moving listeners closer to working with you.

This is strategic infrastructure, not a content plan.

A 90-day strategic build-out for podcasters who are ready for their show to support real business growth.

After the Intensive


Before the Intensive


✅ 12 mapped episodes with strategic CTAs
✅ A repeatable quarterly system that plans itself
✅ List growth built into every episode
✅ Funnel-led content that drives sales
✅ A workflow that matches your capacity
✅ A podcast that’s your marketing engine


❌ Episodes with no defined conversion role
❌ Decisions driven by guesswork, not strategy
❌ List growth that feels inconsistent or unclear
❌ Episodes that don’t support your offers
❌ High effort, low return podcasting
❌ A show that publishes, but doesn’t convert


This Is About Building Your Podcast Ecosystem, Not Planning Content

Over 90 days, we don’t just decide what to record.
We design the podcast-first system your business has been missing.

Your podcast becomes the foundation of your marketing, not another item on your to-do list.

Here’s what we build together:



🌟 Your Funnel:

A clear pathway that connects your podcast to your email list and core offers so every episode supports real conversions.

🌟 Your Episode Strategy:

A 90-day plan where each episode has a defined role: attract, nurture, or convert so your content works as a system instead of a series of ideas.

🌟 Your Visibility & SEO Layer:

Built-in discoverability so your show attracts aligned listeners who are already primed for your message and offers.

🌟 Your Workflow:

A repeatable production and publishing system that fits your capacity so consistency doesn’t require constant effort.

Planning helps you decide what to say.
This ecosystem determines how your business grows with your podcast.

That’s what the Podcast-First Intensive is designed to build.

We define the strategic foundation your podcast operates on — so every episode has a clear role in your sales system.

  • Offer clarity and audience alignment
  • Episode roles across your funnel
  • Listener journey + call-to-action strategy

🌟 Month 1: Foundation

Here’s how it breaks down:

How the Podcast-First Intensive Works

This is a 90-day, high-touch strategic build-out designed to move your podcast from disconnected content to a system you can trust.

🌟 Month 2: Execution

We turn the strategy into repeatable workflows you (or your team) can run.

  • Recording and publishing workflows
  • CTA placement and messaging
  • Repurposing without adding more content

✅ Call 1: Funnel & Offer Alignment

Before we meet, I review your podcast, lead magnets, offers, and content funnel so our sessions start with context and clarity. This gives us a strategic baseline before we build anything new.

Let’s Make My Podcast Sell

Inside the Intensive

🌟 Month 3: Optimization

We optimize what’s working and adjust what isn’t using real data to support long-term sales.

  • Review performance and engagement
  • Identify what’s driving action
  • Adjust messaging and funnel alignment

✅ Week 0: Podcast Ecosystem Audit

Refine what’s working and plan your next phase of growth.
  • Optimize content and CTAs based on real data
  • Identify opportunities for stronger conversions
  • Create a clear growth plan for the next quarter

✅ Call 6: Optimization + Growth Strategy

Clarify what you’re selling and how your podcast supports it.
  • Clarify your core offer and priorities
  • Map the listener journey into a clear sales funnel
  • Identify call-to-actions and key touchpoints

✅ Call 2: Visibility & SEO Strategy

Position your podcast so the right people can actually find it.
  • Define show positioning and discoverability strategy
  • Outline keyword and content cluster opportunities
  • Review show notes and episode SEO checklist

✅ Call 3: Episode Planning & Messaging Framework

Plan content that builds trust and moves listeners toward action.
  • Build a 90-day episode plan
  • Apply the 4-Episode framework across funnel stages
  • Plug episodes into your planning system

✅ Call 4: Workflow & Automation

Create systems that support consistency without burnout.
  • Streamline production, publishing, and repurposing
  • Build workflows into your calendar or assign team roles
  • Eliminate bottlenecks and friction points

✅ Call 5: Metrics + Data Dashboard

Track what’s working so decisions are driven by data, not assumptions.
  • Define the metrics that actually matter
  • Set up a simple dashboard or tracking system
  • Use data to evaluate episode performance and CTAs

Over 90 days, we move your podcast from disconnected content to a system you can trust one layer at a time.

This is a premium, 90-day strategic build-out designed to turn your podcast into a lead-generating sales system.

Right now, founding clients can join the Podcast-First Intensive for $1,500 before pricing increases.


Regular price $2,500

Your investment: $1500
(Founding Client Rate)

Build My Podcast Sales System

$1,500

$2,500

(Payment Plans Available)

(Limited Spots Available)

Best suited for established podcasters ready to treat their show as a core revenue asset.

I Built This Framework Because My Podcast Needed to Do More

Before the Podcast-First Framework, I was publishing consistently, but my podcast wasn’t integrated into my sales process in a meaningful way.

The content was solid. The effort was there. But the system wasn’t.

Once I started designing episodes with a clear listener journey (from first listen to next step) everything shifted.

✅ My episodes became intentional instead of reactive 
✅ My podcast started supporting list growth and sales
✅ I finally had a repeatable system I could trust

That process became the foundation of the Podcast-First Intensive.

A system built and tested inside a real business.

Build My Podcast Sales System

(And It Changed the Way I Podcast, and Sell)

I created the Podcast-First Intensive after seeing the same issue in my own podcast — and later, in so many others.

My first podcast felt like a full-time job with part-time ROI. And I’ve since learned that most podcasters are struggling with strategy , not effort.

But everything changed when I built the 4-Episode Focus Method and stopped recording randomly.

Now, I use my podcast to grow my email list, nurture leads, and sell so much more easily.

And I want to help you do the same.

Podcast Strategist

Hey there! I’m Allison! 👋

How We Get Started

Step 1: Apply
Share a few details about your podcast and goals so I can assess fit. (Takes ~5 minutes.)

Step 2: I’ll Review + Reply Personally
I personally review every application and follow up with next steps if we’re a fit (within 48 hours).

Step 3: Kick Things Off
Once accepted, you’ll receive onboarding details and book your first call. From there, we begin the 90-day strategic build-out.

Apply for the Podcast-First Intensive

By the End of This Experience, You’ll Have:

A podcast that actively supports your sales funnel backed by a plan you can trust.

✅ Know exactly how your podcast supports your sales goals with a mapped strategy that connects episodes to your freebie, email list, and core offer.

✅ Have 12 podcast episodes intentionally planned. Each with a defined role: build trust, grow your list, or lead to your offer.

✅ Understand the listener journey from first play to paid client so next steps are clear without over-explaining or forcing a pitch.

✅ Record with confidence because you know what matters, why it matters, and where it leads.

✅ Walk away with a personalized Podcast-First Action Plan so you know exactly what to focus on next (and what no longer deserves your time).

Is This the Right Fit?

You may be wondering...

This experience is best suited for podcasters who are already publishing or launching as part of an established business. If you’re starting from scratch, I can point you toward a better-fit resource.

We focus on aligned leads and conversions, not just vanity metrics. This is about growing your business, not just your numbers.

If you’re already podcasting, this ensures your effort is aligned and intentional not wasted. This isn’t about doing more; it’s about making what you’re already doing work harder.

Life happens! You can reschedule your session once with at least 24 hours’ notice.

We’re not just planning episodes, we’re building a strategic podcast funnel. Every episode has a clear job: to build trust and move listeners closer to working with you.

This works with what you already have. A relaunch is optional and only recommended when it supports your broader strategy.

This is a system that compounds. Every episode strengthens the foundation, and the results grow over time.
This works best when you have a clear offer. If you’re still refining that, this may not be the right next step and I’m happy to point you toward better-fit support.

Great question! The Planning Session is actually one part of the Podcast-First Intensive, so it’s included inside the full experience. If you've already done the Planning Session with me, you can either: deduct that amount from the cost of the intensive or use our episode planning time to map out an additional 12 episodes. Either way, we’ll build on the work you’ve already done.

I’M READY to apply

Applying doesn’t lock you in, it opens the door to a conversation.

If you’re ready to turn your podcast into a strategic part of your business and want to see if this is the right fit, apply below.

You’ll receive a thoughtful, no-pressure response with honest feedback and clear next steps.

Let’s see if the Podcast-First Intensive is what your podcast needs next.

Ready for a More Strategic Podcast?